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Over the last 5 years the Awards programme has generated considerable media attention. By profiling the Awards programme, and the individual winning projects, Childnet hopes to encourage "best practice" and draw attention to the individual winning projects.

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22 February 2004

Plasma Wins!

Plasma Rag magazine has announced success in securing a place in the Cable and Wireless Childnet Academy competition after a five week judging period in the United Kingdom. The publication had entered the competition in 2003, which aims to provide specialist support, leadership training and technical advice to a group of the best young web developers from across the globe.

A special young panel and team of International judges sifted through some 250 entires from 40 different countries to pick a final 12 winning projects from countries including Australia, Ireland, Holland, USA, Taiwan, UK, Jamaica and Italy. Winners receive an all expenses paid trip to London in April to attend the week long event and also receive a substantial sum for online development.

The winners of the annual competition are considered the best of the best; the young online entrepreneurs of tomorrow. Traveling to London for the academy means learning valuable skills in the industry that inevitably lead toward development and growth. The specialist workshops cover a range of Internet topics, including writing for the web, marketing and media training. Individual sessions relevant to each project will also be provided.

Plasma Rag Editor and CEO Shannon Molloy said the competition win was a complete surprise. According to Shannon, the magazine has been involved in development judging before, but has previously been unacceptable.

"The comment we have received in the past from grant submissions hinted that Plasma wasn't at a stage where we could be considered serious players. But now, I think this is the appreciation we need to instill a heavy dose of motivation and pride!"

The competition will bring together twelve young people from across the globe, from as young as ten and as old as eighteen. The projects are from a diverse field, and include the web site of a 16-year-old named Frank, whom was sparked to make a change in the world after visiting an African orphanage and two schools with his family. Frank felt compelled to raise much needed funds for the village of Ukunda, and initiated a web site as a result. The web site not only campaigns to raise essential finance for the people of Ukunda, but acts as a tool for awareness.

Another Australian group who have won a place at the academy come in the form of a group of young women from an all-girls school in Tasmania. The students have developed a web site to provide examples of women who are and were major stakeholders in our society. The site includes user-interactive areas like forums and polls, which allow young people to express their opinions and share their ideas. The site serves as a way in which young women can gain awareness and inspiration.

Commenting on the other prize winners, Mr Molloy said he was looking forward to meeting others who played an important role in Internet development. He was also especially excited about another Australian group attending.

"I think it's just amazing that such an opportunity exists, allowing young people from all walks of life to come together and share ability, skill and enthusiasm. I can't wait to meet everyone," he said.

Throughout the week, participants will be given access to an extensive team of Internet experts and mentors drawn from the field of education, business and public and voluntary sectors. Participants will also gain ideas and inspiration from previous academy winners. The April event is expected to draw substantial media attention from UK press and the local press in winner's home countries.

The development prize money will provide much needed finance for Plasma Rag, enabling new programs that will benefit a range of readers. Without revealing any current plans, Mr Molloy said the changes would be monumental and very exciting for everyone. Initial brainstorming touched on expanding existing programs also, including the Creative Awareness Initiative and New Writers program. As yet no other information has been released.

"The money is, of course, just amazing! It means that so much can be done that was previously unattainable due to our non-existent budget. The possibilities are very exciting, and readers can expect to notice enermous change very soon!"

Mr Molloy said he would be attending the week long conference in London, and looked forward to being actively involved in all happenings of the workshops. He said the prospect of such a feet had not fully settled in yet.

"I had a heart attack when I found out; I couldn't believe it! I had to continue reading it over and over again, until finally I digested the pure shock of it all."

"Because the announcement wasn't made immediately, I had to keep the news to myself. It was very difficult, because I wanted to share my excitement with everyone! It's all just such a shock, and I'm simply ecstatic!"

Plasma Rag has plans to cover the London trip in a mini-series, as well as documenting other academy winners in individual features.

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